With the Major League Baseball (MLB) All-Star break in full-swing, MLB.com and Aramark leveraged multiple Virtual Mirror stations to promote All-Star Game apparel. Each Virtual Mirror station features Zugara’s WSS for Kiosks Virtual Dressing Room software with Kinect 2 cameras.
Visitors to the MLB.com store at the All-Star Fan Fest in ...
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In Brazil, Museu do Futebol (Museum of Football) has deployed 2 Kinect-based installations for museum visitors to try on virtual football (soccer) jerseys. The virtual dressing room experience is part of an interactive Libertadores exhibition and allows visitors to virtually join iconic Brazilian football teams. The installations are cornerstones of the exhibition will be available with our WSS for Kiosks software throughout the year.
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Forbes recently posted a great infographic showing future trends in retail including virtual dressing rooms. This corresponds to other data we have been seeing lately showing that Virtual Dressing Rooms were rated as highest Augmented Reality use case for retail conversions. CMO’s have also selected Augmented Reality as a future ...
Continue Reading →Posted by: Matthew Szymczyk
Virtual Dressing Rooms were rated highest Augmented Reality use case for potential retail conversions in a recent Accenture survey. The survey entitled, Life of the Digital Edge: How Augmented Reality Can Enhance Customer Experience and Drive Growth, can be viewed here (PDF).
Along with the interesting Augmented Reality use case survey results (pictured above), ...
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MarketingCharts just released interesting results from an Economist survey of top marketers. PDF of the study is here. One of the areas of the study asked marketers to select future trends that would affect marketing by 2020. Augmented Reality and Virtual Reality were selected by 26% of CMO’s ...
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Well today was a big announcement and huge step forward for Augmented Reality. Microsoft announced the HoloLens as seen in the on stage demo above. You can read more about the announcement and view the live demo here. The actual HoloLens live demo pictured above starts at around the 1:37:00 mark.
Microsoft’s HoloLens ...
Continue Reading →2014 was a banner year for Augmented Reality Retail. 2nd generation technologies were finally available leading to more exciting AR experiences across multiple retail channels. At Zugara, we had an exciting year working with Kinect 2, Beacons and Mobile AR apps utilizing geolocation and geofencing.
2014 included a mix of current AR technology deployments as well as exciting 2nd generation devices that will drive ...
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The Webcam Social Shopper virtual dressing room software for ecommerce sites has now launched in China! Based in Shanghai, Quantum Factory is a platform for innovative and exciting designers to manufacture, market and sell their imaginative apparel designs. Our WSS for Web software is ...
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Zugara’s WSS For Kiosks virtual dressing room software was recently optimized with Kinect for Windows v2. Our first installation with Kinect v2 debuted with the Phillies Major League Baseball Team at Citizen’s Bank Stadium in Philadelphia. Working with ...
Posted by: Matthew Szymczyk
Event Marketer magazine recently announced the winners of the 2014 Event Technology Awards, the world’s largest and only recognition program honoring the power of integrating technology into events and trade shows. The Verizon Edge Motion Capture Game was the Silver winner in the Best Use of ...
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