Novelis Augmented Reality Sales Tool

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Augmented Reality Sales Tool

Novelis recently engaged Zugara to develop an Augmented Reality mobile app that could help act as an interactive sales tool for Novelis’ product team. The AR experience needed to help communicate the product features and attributes for Novelis’ new aluminum battery enclosure for electric vehicles. AR was utilized within the mobile app to enhance product demonstrations ...

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Augmented Reality Retail For Enterprise

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Zugara SAP Augmented Reality Retail for Enterprise

This past week, Zugara presented Augmented Reality Retail opportunities for the Enterprise at the SAP Augmented Reality for the Enterprise event.  The event was held at SAP and featured speakers from Zugara, NGRAIN, Blippar and Atheer Labs.  There were some interesting discussions around Augmented Reality’s role in the enterprise – especially for manufacturing, industrial design, ...

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