Recent Augmented Reality Virtual Dressing Room Use Cases

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2 years ago, we published a blog post outlining how brands and retailers were utilizing Augmented Reality Virtual Dressing Room technology. Those examples included how MLB used virtual dressing room technology at their on-site store at the MLB All-Star game to how University of San Diego was leveraging the technology in their bookstore to sell USD apparel.

Since that initial post, we have had quite a few more retailers and brands license Zugara’s WSS ...

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Chick-fil-A Debuts New Uniforms With Augmented Reality

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Chick-fil-A Debuts New Uniforms With Augmented Reality

Zugara’s WSS for Kiosks Virtual Dressing Room software was recently deployed at the Chick-fil-A NEXT event. Franchisee owner/operators were able to view new Chick-fil-A employee uniforms and try them on in Augmented Reality. Our software featured different apparel categories for both men and women and auto-sizing of the garment ...

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Augmented Reality and Virtual Reality Software Market Projections

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Statista recently posted a chart outlining Augmented Reality and Virtual Reality Software Market Projections. The chart is based on data from Goldman Sachs and is one of the first Augmented Reality and Virtual Reality market projections to solely focus on AR/VR software.  You can view the chart below.

Augmented Reality and Virtual Reality Software Market Projections

Over ...

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Augmented Reality Retail For Enterprise

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Zugara SAP Augmented Reality Retail for Enterprise

This past week, Zugara presented Augmented Reality Retail opportunities for the Enterprise at the SAP Augmented Reality for the Enterprise event.  The event was held at SAP and featured speakers from Zugara, NGRAIN, Blippar and Atheer Labs.  There were some interesting discussions around Augmented Reality’s role in the enterprise – especially for manufacturing, industrial design, ...

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Zugara Augmented Reality Presentation at AWE Asia

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AWE Asia

AWE has been the largest Augmented Reality and Virtual Reality conference since 2009.  AWE recently partnered with Ginwa to bring AWE to Asia and the first AWE Asia event was held in Xi’an, China on October 17-18, 2015.  Zugara was among one of the select few U.S. based Augmented Reality companies invited to ...

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Augmented Reality Retail – 2014 Year in Review

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2014 was a banner year for Augmented Reality Retail.  2nd generation technologies were finally available leading to more exciting AR experiences across multiple retail channels. At Zugara, we had an exciting year working with Kinect 2, Beacons and Mobile AR apps utilizing geolocation and geofencing.

2014 included a mix of current AR technology deployments as well as exciting 2nd generation devices that will drive ...

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Augmented Reality 2.0 Will Transform Retail

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This article was originally published on LinkedIn Pulse on September 3, 2014.

Of all the new and emerging technologies to debut over the last 10 years, none has had such a swift rise and even quicker downfall through the Hype Cycle than Augmented Reality (AR). From 2008-2011, AR was all the rage in just about every brand category imaginable. But as most agencies, marketers and even AR ...

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Augmented World Expo – May 27 – 29

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AWE_2014_MainBanner1

Only 3 weeks are left before the Augmented World Expo (AWE) comes alive for 2014.  Held every year in Santa Clara, California, AWE is the largest global event for Augmented Reality.  Over the last few years, AWE has expanded beyond Augmented Reality to feature Gesture control and sensors (for the Natural User Interface), wearable technology, ...

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