We’ve recently been beta testing a new Asset Prep Tool that allows you to easily edit your images for our Virtual Dressing Room software. The software is now out of beta and free to use until September 1st, 2014. After that date, the Asset Prep Tool will only be available ...
Continue Reading →Posted by: Matthew Szymczyk
eMarketer recently released it’s first ever forecast for total U.S. retail and retail store sales and the results are surprising – if you’re a ‘mobile first’ advocate. Though U.S. total retails sales are projected to grow to $5.5 trillion by 2018, mobile commerce, or mcommerce, is only set to grow to 2.4% of total retail sales ...
Continue Reading →Posted by: Matthew Szymczyk
Zugara recently gave a remote presentation for the Global AR Summit held in Shanghai, China this past May 15-May 16. As part of the presentation, we were asked to give a recap of our Virtual Dressing Room software and to highlight some areas of growth for the Virtual Dressing Room segment. The presentation is embedded below and you can view notes from each slide on the Slideshare site. If you’d ...
Continue Reading →Posted by: Matthew Szymczyk
A recent infographic from Merchant Warehouse has some interesting data regarding Millennials (Gen Y) and various technology they are using for online, mobile and in-store retail channels. One particular stat for this Gen Y demographic stood out – 73% of the Millennial demographic purchase clothes in-store.
In a previous blog post, we covered a recent Motorola Shopping Study that had a breakdown of technologies Gen Y rated as having an ...
Continue Reading →A recent study from eMarketer highlighted some encouraging data for Mobile Augmented Reality and Natural User Interface technology use in retail. The first bit of data comes from a Mobile Shopping Tools study:
“Few consumers use augmented reality tools when shopping via mobile, but those who do are finding them extremely useful. In fact, while just 9% of US internet users surveyed by Catapult Marketing in November 2013 used mobile augmented reality tools when shopping ...
Continue Reading →Posted by: Matthew Szymczyk
Motorola recently released a very detailed and informative study covering technology and it’s impact on online and offline retail. The 2014 Motorola Solutions Shopping Study covers topics including:
Mashable recently featured Zugara in an article entitled, “When Will AR Replace The Fitting Room?” In the article, Mashable features Zugara’s Virtual Style Sense Technology (VSS) and reviews some of the current challenges of Augmented Reality-based Virtual Dressing Rooms (or Fitting Rooms). While 3D based Virtual Dressing Rooms have a great future (and something Zugara has been working on for awhile), we’ve outlined in the past the problems with ...
Continue Reading →Samsung UK recently released a video that shows Samsung’s Fashion Zone at RBTE with Zugara’s Virtual Style Sense Virtual Dressing Room technology in London. A video of the Fashion Zone experience is embedded above. The Fashion Zone was a great platform to show how different technologies ...
Continue Reading →Posted by: Matthew Szymczyk
At the Retail Business Technology Expo in London today, Samsung UK and Ted Baker showcased Zugara’s new in-store Virtual Dressing Room Technology called Virtual Style Sense (VSS). VSS was integrated with Ted Baker apparel in a special Fashion area of Samsung UK’s booth at the RBTE ...
Continue Reading →Posted by: Matthew Szymczyk
In a recent blog post, we provided information on how mobile payments were being used via Beacon with Virtual Dressing Rooms. Since that blog post, we received a few questions asking what is Beacon and how it compared to NFC. A recent blog post from Retail Customer Experience has a great infographic that helps explains the strengths and weakness of both NFC and Beacon.
The infographic was created by Continue Reading →