CB Insights recently posted figures showing Augmented Reality investment vs. Virtual Reality investment to date. There are multiple charts CB Insights posted that you can view here. I’ve included the 2 most relevant charts embedded below.
In the first chart, Virtual Reality funding accelerated and took off in 2014. This is not surprising given that Oculus, Vive and other ...
Continue Reading →Posted by: Matthew Szymczyk
In a recent Economist article on the differences between Augmented Reality and Virtual Reality, they simplified AR and VR down to a film reference: “If virtual reality is “The Matrix”, then Augmented Reality is “Terminator.” Though this generalization helps with the broader concepts of AR vs. VR, it doesn’t quite help explain all the ...
Continue Reading →Posted by: Matthew Szymczyk
Deloitte recently released it’s 2016 Tech Trends Report which had a section devoted to Augmented Reality, Virtual Reality and the evolution of user interface design and interaction. The report “identifies eight trends that are likely to disrupt businesses in the next 18-24 months – from blockchain to augmented reality, the Internet of Things, socially responsible applications of technology and ...
Continue Reading →Posted by: Matthew Szymczyk
We’ve just released a new 3D camera engine for Augmented Reality and Virtual Reality environments called IVO. IVO stands for Interactive Virtual Object engine. In the IVO demo, you can grab, position, scale, rotate and animate various 3D virtual objects using gestures. Specific gestural interactions with the various virtual 3D objects include:
Statista recently posted a chart outlining Augmented Reality and Virtual Reality Software Market Projections. The chart is based on data from Goldman Sachs and is one of the first Augmented Reality and Virtual Reality market projections to solely focus on AR/VR software. You can view the chart below.
Over ...
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Our Facebook Augmented Reality Community has reached it’s latest milestone – 10,000 Members! The Facebook Augmented Reality Community features latest Augmented Reality News and Virtual Reality News. We also share latest news with the Natural User Interface, Computer Vision and other areas that pertain to Augmented Reality and Virtual Reality worlds. Kickstarter campaigns and latest ...
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This past week, Zugara presented Augmented Reality Retail opportunities for the Enterprise at the SAP Augmented Reality for the Enterprise event. The event was held at SAP and featured speakers from Zugara, NGRAIN, Blippar and Atheer Labs. There were some interesting discussions around Augmented Reality’s role in the enterprise – especially for manufacturing, industrial design, ...
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Recent news from Digi-Capital showed that in the 1st quarter of 2016, investment in Augmented Reality and Virtual Reality grew to $1.1 billion ( compared to $700m total in 2015). As we’ve noted in the past, investment in Augmented Reality has been particularly slow in comparison to other technologies on the Gartner Hype Cycle. ...
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We are pleased to announce that Zugara has been selected as an initial HoloLens developer. Zugara was selected as part of the first limited release of Microsoft HoloLens units to the developer community.
We have posted HoloLens news on the Zugara blog before here. Hololens is a next generation Augmented Reality headset from Microsoft that ...
Continue Reading →Posted by: Matthew Szymczyk
Ever since Augmented Reality Virtual Dressing Room Technology debuted on the scene in 2009, there has been both excitement and letdown from the technology. Initial excitement revolved around how retailers could use these solutions to determine a shopper’s fit, show a shopper inventory (virtually) matched to their size, and even have a shopper buy directly from the Virtual Dressing Room kiosk or site. However, that excitement eventually turned to letdown as early Augmented Reality technology ...
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