This article was originally published on LinkedIn Pulse on September 3, 2014.
Of all the new and emerging technologies to debut over the last 10 years, none has had such a swift rise and even quicker downfall through the Hype Cycle than Augmented Reality (AR). From 2008-2011, AR was all the rage in just about every brand category imaginable. But as most agencies, marketers and even AR ...
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Throughout the month of August, we’re offering a 20% discount on licensing of our WSS For Kiosks platform. Zugara’s WSS For Kiosks Virtual Dressing Room platform is now available with both Kinect v1 and Kinect v2. WSS For Kiosks is a fun and engaging virtual dressing room experience for in-store window displays ...
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As we have done throughout the years, we like to share any and all augmented reality data when we receive it. The latest data we have received is from a recent Nokia campaign in South Africa handled by our software ...
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We always like to share Augmented Reality data we come across and this is another results-driven use of AR. From Geek.com:
“It is not particularly easy to locate the Sunshine Aquarium in Tokyo anymore. This 35-year-old facility noticed a significant drop in attendance over the last couple years, and the biggest reason for this, according ...
Continue Reading →Posted by: Matthew Szymczyk
We’ve recently created a video showcasing different examples of our Virtual Dressing Room Technology for Omnichannel Retail. In the video there are variety of use cases for how our virtual dressing room software has been deployed for the web, Continue Reading →
Zugara now has our popular Avoid and Capture game platform available with Kinect for experiential marketing. The Avoid and Capture game platform combines the best features of motion capture, gesture interaction and augmented reality for a unique and fun gameplay experience. Avoid and Capture gameplay includes a fast-paced “avoid” bad items and “capture” good items engine that challenges players to use motions and gestures to build their score. An example of Avoid and Capture gameplay is featured ...
Continue Reading →Microsoft recently announced that the Kinect 2 will be available for developers July 15th and a general market release later this year. Zugara has been part of the Kinect 2 beta program since late 2013 and we can attest to the significant improvements available for the next generation Kinect 2 camera. The biggest notable difference? The higher resolution capability of the Kinect 2 camera. Though the Kinect 1 device is a vast improvement over regular webcams, ...
Continue Reading →Posted by: Matthew Szymczyk
Zugara recently gave a remote presentation for the Global AR Summit held in Shanghai, China this past May 15-May 16. As part of the presentation, we were asked to give a recap of our Virtual Dressing Room software and to highlight some areas of growth for the Virtual Dressing Room segment. The presentation is embedded below and you can view notes from each slide on the Slideshare site. If you’d ...
Continue Reading →Posted by: Matthew Szymczyk
Virtuelle, a Zugara reseller, recently partnered with Nokia and The Creative Counsel to bring Zugara’s Kinect-based Virtual Dressing Room platform, WSS for Kiosks, to South African Malls. Multiple kiosk units have been placed throughout ...
Continue Reading →Samsung UK recently released a video that shows Samsung’s Fashion Zone at RBTE with Zugara’s Virtual Style Sense Virtual Dressing Room technology in London. A video of the Fashion Zone experience is embedded above. The Fashion Zone was a great platform to show how different technologies ...
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