Smithsonian Features Zugara Virtual Dressing Room Patent

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Zugara Augmented Reality Virtual Dressing Room Patent at Smithsonian

Zugara’s Augmented Reality Patent for Virtual Dressing Room technology was recently selected by the U.S. Patent Office for the Smithsonian ...

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Zugara Augmented Reality Patent and Technology to be Featured at Smithsonian Innovation Festival

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sm-uspto

Zugara is happy to announce that we were 1 of 13 companies selected by the USPTO to participate in the upcoming Smithsonian Innovation Festival.  The festival will be held on September 26 & 27 and is a collaboration between the Smithsonian and the U.S. Patent and Trademark Office ...

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Augmented Reality Startups and Venture Capital

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This is a recent VentureBeat OpEd from Zugara titled “Augmented Reality: Where’s the Venture Capital”

A Wall Street Journal article recently proclaimed that, “Augmented Reality Is Finally Gaining Traction.”  Though AR and similar technologies such as Gestural Control are gaining traction with brands and customers, why has AR been unable to attract major investment capital to date?

Gartner’s Hype ...

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The (Un)Intended Consequences Of The Innovation Act and Patent Reform On Startups

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The following is a VentureBeat OpEd from Zugara entitled “The Innovation Act wins startups a battle but loses them the war” that was posted on April 28th, 2014.  

Over the last few months, there has been increasing media attention on the Innovation Act and patent reform.  Numerous misleading statistics have been used to portray the Patent Troll issue as a crisis that is costing ...

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Zugara Launches Long-Term Patent Portfolio Monetization Program

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Los Angeles, CA —February 13, 2013— Zugara, Inc. announces today the implementation of a long-term patent portfolio monetization strategy through which companies can gain legitimate access to its pioneering patented technologies such as those used in the company’s proprietary augmented reality social commerce platform, The Webcam Social Shopper (WSS).

Zugara has retained internationally recognized intellectual property business advisors, IPinvestments Group, to develop, ...

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For Startups In Emerging Fields, Patents Are Critical

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The following originally ran as a PandoDaily op-ed on 10/12.  You can click here to see the original. 

Debate continues as to whether startups should invest resources into patent filings or use those resources for critical items such as product development. This debates changes, however, when differentiating between startups in existing fields — such as social media — and those in emerging fields — such as ...

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Key Augmented Reality & Retail Patent Issued To Zugara

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Patent Relates To The “Virtual Dressing Room” Of Today & Tomorrow

Los Angeles – September 25 – We’re pleased to announce that the United States Patent and Trademark Office has granted Zugara a patent on our augmented reality social commerce platform, The Webcam Social Shopper (WSS). “Today we were issued our first patent, and for the future of retail, it’s an ...

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