Cyberpunk + XR

Posted by:

Cyberpunk is science fiction subgenre in a dystopian futuristic setting that tends to focus on a “combination of lowlife and high tech”, featuring futuristic technological and scientific achievements, such as artificial intelligence and cybernetics, juxtaposed with societal collapse, dystopia or decay (per Wikipedia). What Cyberpunk also often features are advanced ...

Continue Reading →
0

AR, VR, AI, Multiverse & More

Posted by:

We’ve referenced the KBZ Films site before as they’ve posted some lists of lesser-known Augmented Reality & Virtual Reality films. Recently, KBZ has posted an article of the Best AR & VR Films that has some great films listed (and that we’ve highlighted in the past on our blog here). From the article’s Top ...

Continue Reading →
0

More Augmented Reality & Virtual Reality Movies To Check Out

Posted by:

In a previous post, we shared with you a list of every Augmented Reality & Virtual Reality Movie from KBZ Film. KBZ Film has detailed lists of films and bills itself as “The Internet’s Largest Collection of Subgenre and Microgenre Film Lists”. After viewing their AR & VR Film List, we can attest to the completeness of their list as they have listed quite a ...

Continue Reading →
0

NCMA Brings Museum Fashion Exhibit To Life With Virtual Dressing Room Tech

Posted by:

NCMA Virtual Dressing Room

Virtual Dressing Room technology has many different use cases and applications. One of the more natural use cases for virtual dressing room tech is with museum exhibits.

The North Carolina Museum of Arts recently launched WSS for Kiosks on October 28th, for a 50 Years Of Ebony Fashion Fair exhibit. The exhibit covers 50 ...

Continue Reading →
0

Pokémon Go Players Want More Augmented Reality (SURVEY)

Posted by:

Pokemon Go Augmented Reality

In a previous blog post, we looked at the different areas that contributed to the success of Pokémon Go including the Pokémon brand, geolocation and Augmented Reality. Now a recent survey by Vasona Networks shows that ...

Continue Reading →
0

Pepsimoji Augmented Reality & Facial Recognition Experience

Posted by:

Love: From Cave To Keyboard Pepsimoji Facial Recognition and Augmented Reality Display Image Zoom

Pepsi recently launched a Pepsimoji Augmented Reality & Facial Recognition Experience. The Love: From Cave to Keyboard Exhibit, Imagined by Pepsi, explores the evolution of communication through the emotional lens of love – from primitive etchings on earthen walls to illustrative hieroglyphics; icons drawn by ...

Continue Reading →
0

Augmented Reality Investment vs. Virtual Reality Investment

Posted by:

CB Insights recently posted figures showing Augmented Reality investment vs. Virtual Reality investment to date. There are multiple charts CB Insights posted that you can view here. I’ve included the 2 most relevant charts embedded below.

Deal-Volume-Yearly-ARvVR

In the first chart, Virtual Reality funding accelerated and took off in 2014. This is not surprising given that Oculus, Vive and other ...

Continue Reading →
5

Augmented Reality and Virtual Reality Tech From Movies – Fantasy vs. Reality

Posted by:

Differences Between Augmented Reality and Virtual Reality

In a recent Economist article on the differences between Augmented Reality and Virtual Reality, they simplified AR and VR down to a film reference: “If virtual reality is “The Matrix”, then Augmented Reality is “Terminator.”  Though this generalization helps with the broader concepts of AR vs. VR, it doesn’t quite help explain all the ...

Continue Reading →
2

Zugara Augmented Reality Presentation at AWE Asia

Posted by:

AWE Asia

AWE has been the largest Augmented Reality and Virtual Reality conference since 2009.  AWE recently partnered with Ginwa to bring AWE to Asia and the first AWE Asia event was held in Xi’an, China on October 17-18, 2015.  Zugara was among one of the select few U.S. based Augmented Reality companies invited to ...

Continue Reading →
0

Augmented Reality 2.0 Will Transform Retail

Posted by:

This article was originally published on LinkedIn Pulse on September 3, 2014.

Of all the new and emerging technologies to debut over the last 10 years, none has had such a swift rise and even quicker downfall through the Hype Cycle than Augmented Reality (AR). From 2008-2011, AR was all the rage in just about every brand category imaginable. But as most agencies, marketers and even AR companies ...

Continue Reading →
0
Page 1 of 7 12345...»