In Brazil, Museu do Futebol (Museum of Football) has deployed 2 Kinect-based installations for museum visitors to try on virtual football (soccer) jerseys. The virtual dressing room experience is part of an interactive Libertadores exhibition and allows visitors to virtually join iconic Brazilian football teams. The installations are cornerstones of the exhibition will be available with our WSS for Kiosks software throughout the year.
Our WSS for Kiosks mobile admin system enables CRM opportunities where visitors can enter their name and email on tablets to access, share and print their photos. Example visitor photos from the Libertadores exhibition are pictured above.
Augmented Reality adoption continues to accelerate with CMO’s selecting AR as a Top Future Trend for Marketing and Virtual Dressing Rooms Rating Highest Augmented Reality Use Case for Retail Conversions in an Accenture Study. Needless to say this should be a great year for Augmented Reality…especially in Retail!