Pokémon Go Players Want More Augmented Reality (SURVEY)

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Pokemon Go Augmented Reality

In a previous blog post, we looked at the different areas that contributed to the success of Pokémon Go including the Pokémon brand, geolocation and Augmented Reality. Now a recent survey by Vasona Networks shows that ...

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AR, Augmented Reality, Augmented Reality Data, Augmented Reality Game, Augmented Reality Research, Geolocation, Mobile Augmented Reality

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How Brands And Retailers Are Utilizing Pokémon Go

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Ralph's Pokemon Go Augmented Reality Challenge

We wanted to take a look at how brands and retailers are utilizing Pokémon Go to drive in-store Augmented Reality and geolocation engagement with their customers.  For starters, if you’re not aware of Pokémon Go or why ...

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Augmented Reality, Augmented Reality Game, Augmented Reality Retail, Geolocation, Mobile Augmented Reality

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